(...) The whole problem of authorship is virtually solved once and for all. Even if Oscar Molina does not take any of the photographs, even if he is not the owner of the envelopes or pursue any personal profit, he is still the author of the project. This puts us in a context where everything that can be questioned is questioned, including the value of creation itself, the importance of a brand as the substitute for an individual or a lifestyle, the power of money as an exchange symbol, the elimination of anticipation and the usual mechanisms of action/reaction, the essence of photography as a technical medium, visual language and artistic expression, etc. He has oganized all the participants as film extras who play roles that, notwithstanding a common origin, yield very different and independent results.

At the same time, Oscar Molina has pushed photographic aesthetics to an extreme. In a way, there is the purpose of recovering the aura of the work of art in the photographic medium, of which it is deprived by its own idiosyncrasy. (...)

© Álvaro de los Ángeles, 2002
Complete text in Photovision nº 31